NEWS | Fusion Exterior Chief Designer Chris Hamilton discusses design w/ Autoblog

Autoblog cornered Chris Hamilton, exterior Chief Designer of the new 2013 Ford Fusion to discuss design [..]

REARVIEW | 1957 Ford “Styling” promotional brochure

I peruse the Jalopy Journal almost everyday, rabidly searching the H.A.M.B classifieds for the next hot rod I probably won’t buy ( or will I? ) Nevertheless, I came across a very cool article just posted about a promotional brochure for Ford’s Styling Department in 1957 [..]

ON THE STREET | Live long, prosper?


After 1600+ miles in a truck hauling my car on a trailer, I have returned as the West-est coast editor at, and it’s past time to get back to it.

While most people consider Los Angeles “Motor City West,” I will respectfully disagree.

INSPIRATION | Billetproof Michigan 2012  ( *with gallery )

Saturday May 19 was a gorgeous sunny day in Southeastern Michigan, perfect for a gathering of non-million dollar hot rods at Ypsilanti’s Riverside Park. Located alongside the Huron River in Depot Town, adjacent to some old-school bodyshops, a Cafe Racer motorcycle shop, and Jack Miller’s Hudson Museum ( the last remaining Hudson dealership, complete with plaster styling models from Hudson’s design studios ) Riverside Park is the perfect place to relax and look at some great inspiration. [..]

TRENDS | Ford’s Robert Gelardi talks Infotainment and Interior Design at 2012 Ward’s Auto Conference

At the 2012 Ward’s Auto Interior Conference on May 17, Ford Design Manager ( and contributor ) Robert Gelardi spoke about how in-car technology derived from infotainment features will help re-shape interior design architecture. Gelardi noted how today’s millenial consumer base is proving to be apathetic towards cars in stark contrast with older generations. The combination of social networking, a fast-turnaround consumer electronic product cycle, and environmental, traffic, and economical/energy factors in today’s culture have all but erased the emotional attachment and attraction to the freedom and independence the automobile once stood for. [..]

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